Principles of marketing: An applied, collaborative learning approach - Comments

Principles of marketing: An applied, collaborative learning approach - a text-based online textbook on the enduring principles of modern marketing, covering such topics as what marketing is, how marketing differs from sales, advertising, and promotion, how to identify and understand markets, the importance of buying behavior, how companies manage marketing research, the challenges of marketing high technology, how pricing decisions made, creativity and marketing and more


Jennifer D. Sanopo   07-December-2005 - 22:08:45
I want to know the different effective strategies for promoting a school



Brandilyn   23-September-11 - 15:50:01
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